Privacy Policy
Last updated: October 2026
heypurr is the entry page of Yiff Girlfriend. This policy explains what happens to your data while you are on heypurr.com. Once you create an account, the Yiff Girlfriend privacy policy applies to it.
Meta Pixel and Conversions API
We use the Meta Pixel, a script from Meta Platforms (Facebook and Instagram), on every page of this site, and its server-side counterpart, the Meta Conversions API. They tell Meta which of our ads bring visitors and customers, so we can measure and improve those ads. Meta receives:
- the pages you view and the steps you reach: viewing a companion, sending a first message, opening the plans, and starting a trial or a subscription with its price;
- your IP address and your browser's user agent;
- the Meta identifiers stored in the
_fbpand_fbccookies, and our own visitor identifier, sent in hashed form; - when you make a purchase, your email address, sent in hashed (SHA-256) form so that Meta can match the purchase to an ad.
Meta processes this data under its own privacy policy. You can limit how Meta uses it for ads in your Facebook or Instagram ad preferences, and blocking third-party scripts in your browser stops the Pixel from loading.
Cookies
_fbpand_fbc(90 days): the Meta browser identifier and the ad you clicked, used by the Pixel and the Conversions API.hp_vid(90 days): a random identifier so the steps of one visit can be linked together and to a purchase.yg_source,yg_utm_*,yg_ad_*andyg_landing(30 days): which ad or link brought you here.
Your browser's local storage also keeps a copy of the visitor identifier and the purchases already reported, so a purchase is never counted twice.
The demo chat
Messages you write to a companion are sent to an AI model provider through OpenRouter to generate the reply. heypurr does not store the conversation. Your IP address is kept in memory for up to 24 hours to count your free messages.
Creating an account and paying
The email and password you enter to subscribe are sent directly to Yiff Girlfriend, which creates your account, together with our visitor identifier and the ad or link that brought you. The steps of your visit are shared with Yiff Girlfriend the same way. Payment is handled by our payment processor on its own secure page; heypurr never sees your card details.
What we do not do
We do not sell your data, and we do not share it with third parties for their own marketing.
Your choices
You can ask us to access or delete your data at any time by emailing hello@heypurr.com. You can also clear this site's cookies in your browser at any time.
Contact
Questions about this policy? Reach us at hello@heypurr.com.
